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Manager of Communications

Crowell & Moring
Washington, DC
<div class="content-intro"><p>Crowell & Moring LLP is an international law firm with offices in the United States, Europe, MENA, and Asia that represents clients in litigation and arbitration, regulatory and policy, intellectual property, and transactional and corporate matters. The firm is internationally recognized for its representation of Fortune 500 companies in high-stakes litigation and government-facing matters, as well as its ongoing commitment to pro bono service and diversity, equity, and inclusion.</p></div><p><strong><u>Job Summary</u></strong></p> <p>The Manager of Communications works with practice group leaders, partners, and business development team members to develop and implement public relations strategies and initiatives. The Manager advances the firm’s internal and external public relations objectives, including media interviews, article placements, legal industry awards, social media promotion, and other efforts that protect and enhance the firm’s reputation. The Manager implements the day-to-day operations of the firm’s communications program, including developing processes for tracking the effectiveness of the efforts undertaken by the firm’s communications team and the PR firms that Crowell uses in various markets.</p> <p><strong><u>Job Responsibilities</u></strong></p> <ul> <li>Works with the Director and Senior Managers to manage the day-to-day operations of the communications program and ensure an integrated communications approach and strategy for internal and external audiences.</li> <li>Works directly with practice group leaders and business development team members to raise the profile of practices and individual lawyers. This includes: drafting media plans; creating media lists; conducting media outreach; supporting the promotion of key events; and utilizing social media to elevate the brand and connect to key stakeholders.</li> <li>Develops outreach materials, including media pitches, talking points/Q&As, recognition submissions, internal communications, and press releases for the firm, including practice leaders, client relationship partners, and members of management.</li> <li>Supports lateral on-boarding campaigns, including: consulting with new partners on messaging approach; creating the corresponding press release and other related external and internal communications; obtaining approval from practice/firm leadership; prepping laterals for media interviews; creating media contact lists; and coordinating media interviews.</li> <li>Manages the firm’s awards submission program by working with relevant attorneys and practice group management to identify award opportunities and create compelling and creative submissions.</li> <li>Assists on sensitive firm and client matters when appropriate.</li> <l
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