Marketing Coordinator

Greenberg Traurig (GT), a global law firm with locations across the world in 15 countries, has an exciting employment opportunity for you. We offer competitive compensation and an excellent benefits package, along with the opportunity to work within an innovative and collaborative environment. Join our Marketing Team as a Marketing Coordinator located in our Philadelphia office. We are seeking a professional who thrives in a fast-paced, deadline-driven environment. The ideal candidate possesses strong problem-solving and decision-making abilities, ensuring efficiency and accuracy in every task. With a dedicated work ethic and a can-do attitude, you will take initiative and approach challenges with confidence and resilience. Excellent communication skills are essential for collaborating effectively across teams and delivering exceptional client service. If you are someone who demonstrates initiative, adaptability, and innovation, we invite you to join our team. This role will be based in our Philadelphia Office, on a hybrid basis. This role reports to the Marketing and Business Development Manager. Position Summary The Marketing Coordinator will work directly with the Marketing and Business Development Manager and other northeast team members to organize and contribute to a broad range of office and practice-specific business development, communication, and marketing activities, while working as an integral part of the global marketing and business development team. Candidate should also be flexible to work overtime as needed. Key Responsibilities Works closely with the Marketing and Business Development Manager to develop and implement the marketing and business development strategies and initiatives for the Philadelphia office Develops relationships with attorneys to serve as point of contact for day-to-day requests and marketing and business development needs Understands the local practices, office initiatives, and representations of key clients Prepares business development materials, including drafting pitches, collaborating with attorneys on proposals and drafting, managing, and submitting responses to Requests for Proposals (RFPs), and producing other collateral materials. This includes conducting, requesting, and analyzing research, preparing pitches, proposals, presentations, and other client-facing documents, utilizing existing content and, when needed, writing new content, and ensuring delivery and/or production requirements are met Drafts, edits, and distributes marketing materials, internal newsletters, press releases, seminar materials, invitations, client updates, and other client communications, as needed Assists in planning and executing client events, seminars, and webinars, including drafting invitations, maintaining registration lists, marketing materials, coordinating logistical arrangements, and providing on-site support, as needed Assists in coordinating and executing attorney participation in marketing profile-raising events Assists with PR support, including drafting press releases, internal and external communication, social media posts, client updates, and other communications Evaluates sponsorship opportunities based on ROI and strategic criteria, prepares business cases for review and approval, and handles preparation of sponsorship deliverables, including logos, program ads, guest lists, etc. Supports attorney on-boarding and integration Maintains tracking sheets with relevant information on marketing and business development activities and opportunities, handles follow-up outreach to internal and external stakeholders, and other administrative duties as assigned Provides back-up services to the marketing department on an as-needed basis Assists with and manages a variety of short- and long-term projects and responds to ad-hoc attorney requests Maintains office- and practice-specific content and compiles information and draft submissions for directory and ranking authorities such as Chambers USA, IFLR, American Bar Association, Law360, US News/Best Lawyers, etc. Creates and maintains records of the firm’s specific practice experience, utilizing the firm’s experience database Ensures the flow of information from attorneys to marketing team, including as it relates to attorney biographies, practice area description updates, experience tracking, news and activities data, press releases, new team members, internal newsletter content, etc. Collaborates with marketing professionals throughout the firm, including the communications team, online team, marketing research team, RFP team, events team, and creative teams across several functions on an as-needed basis Works with marketing research team to gather research and analysis on targets, industries, and emerging trends as needed for business development purposes Qualifications Skills & Competencies A self-starter and team player, able to accept direction, yet work independently Excellent prioritization, problem-solving, and time management skills Outstanding interpersonal and communication skills, both written and oral Flexibility and adaptability in a fast-paced work environment Strong client-first work ethic Remain calm in the face of pressure Ability to effectively interface with all levels of personnel within the organization and with external clients Strong attention to detail Education & Prior Experience Bachelor’s degree required Two to four years of relevant experience in marketing or business development Experience at a law firm or other professional services firm is preferred Technology High level of proficiency using Microsoft Office (Outlook, Word, Excel, and PowerPoint) GT is an EEO employer with an inclusive workplace committed to merit-based consideration and review without regard to an individual’s race, sex, or other protected characteristics and to the principles of non-discrimination on any protected basis. Global scale with street smarts With 51 locations, Greenberg Traurig's global network provides the platform clients need to operate in today's legal marketplace. Our team is recognized by rankings in current Chambers & Partners Guides in jurisdictions and practices around the world, based on thousands of interviews with practicing lawyers and clients. In addition, Greenberg Traurig is proud to have more lawyers listed in The Best Lawyers in America than any other law firm, a position we have held since 2008. Greenberg Traurig (GT) is committed to ensuring a safe and transparent recruitment process. Please be advised of the following: Official Job Listings: All legitimate job opportunities with GT are posted here on our official website. GT job advertisements found outside our verified accounts with LinkedIn, Glassdoor, and Indeed should be treated with caution. No Fees Required: GT will never ask for payment for work equipment or network access. Also, there are no application fees. We do not ask for bank information or any form of monetary or financial compensation during the recruitment process. All job offers will be preceded by an interview with our hiring team. Verified Communication Only: While all official communications will come from a GT email address associated with GT’s domain (e.g., @gtlaw.com), we recognize that it is easy to spoof such communications to make them look like they are coming from GT. Therefore: before responding to an email purportedly from GT, contact your GT Recruiting Contact by phone to verify that the email is valid. Also, please verify the GT office address on our website before attending an interview. We encourage all applicants to remain vigilant and exercise caution during the application process. If you encounter or suspect a fraudulent job posting or an individual falsely claiming to represent GT, please report it immediately to HRRecruit@gtlaw.com. Thank you for your diligence and for your interest in joining Greenberg Traurig. From our humble beginnings in 1967 in South Florida, our focus has never been changed: serve clients better. Learn More Engagement, Culture & Opportunity Since 1967, we’ve built our firm by welcoming attorneys and professionals from all backgrounds who share our drive and commitment to excellence. GT thrives on the passion and drive of our people, emphasizing merit, innovation, belonging, and collaboration first. This commitment has been at the center of our story since our founding and has been essential to our and our client’s success. Learn More We are thankful for the trust our clients place in us and we are proud of being recognized for the service we provide. Learn More If you need a reasonable accommodation as part of the employment selection process, please contact us by sending an email to hrrecruit@gtlaw.com. In your email please include a description of the specific accommodation you are requesting and a description of the position for which you are applying. If you have a disability that makes it difficult to express your interest in a job through our online application process, or if you require TTY/TDD assistance, please contact us to tell us about your needs.