Marketing and Communications Specialist

Greenberg Traurig (GT), a global law firm with locations across the world in 15 countries, has an exciting employment opportunity for you. We offer competitive compensation and an excellent benefits package, along with the opportunity to work within an innovative and collaborative environment. Join our Marketing Team as a Marketing and Communications Specialist located in our Miami office. We are seeking a professional who thrives in a fast-paced, deadline-driven environment. The ideal candidate is a strong writer with a keen attention to detail who ensures efficiency and accuracy in every task. With a dedicated work ethic and a can-do attitude, you will take initiative and approach challenges with confidence and resilience. Excellent written and oral communication skills are essential for collaborating effectively across teams and delivering exceptional client service. If you are someone who demonstrates initiative, adaptability, and strong problem-solving capabilities, we invite you to join our team. This role will be in office four days a week in our Miami Office. This role reports to the Director of Media Relations and Communications. Position Summary The Marketing and Communications Specialist works as part of the Communications team to provide research and writing support for public relations and marketing content initiatives, including media outreach and interviews, awards nominations, and press releases. The position will help to drive media and communications efforts for the firm’s offices in Florida, as part of the overall global marketing and business development team. Candidate should also be flexible to work overtime as needed. Key Responsibilities Works hand in hand with the Marketing and Communications Manager, Director of Communications, Marketing and Communications team, and the office and practice leaders to create a proactive communications program that supports the strategic objectives of the firm, offices, and practices Supports the media relations strategy of the firm, focused on the Florida offices and targeted practice areas Engages with reporters and identifies opportunities to place attorneys/stories in client-facing media, including local, national, legal, business, and trade publications Creates and maintains media lists, vets media opportunities, writes media pitches and schedules interviews Provides media relations support, including monitoring interviews, prepping attorneys with talking points, media coaching and helping to promote / leverage content. Assists with media outreach and press releases for lateral hires throughout Florida and globally for various practices Develops story/content priorities and outreach strategies designed to build thought leadership including media placements, bylined articles, speaking engagements, multimedia presentations, and other targeted efforts Writes press releases, internal communications, and other collateral as needed Plans, researches, writes, and executes awards submissions and nominations Interviews attorneys and ghost writes content for various external publications and platforms Provides strategic and creative support for internal and external communications programs, writes/designs collateral as needed for the firm’s Internet, presentations, white papers, advertising, video scripts, etc. Coordinates with attorneys and marketing/business staff to develop office and practice-specific marketing and communications plans Provides social media support, including drafting targeted posts, assisting with attorney training and helping attorneys to promote / leverage content. Collaborates with marketing and other business professionals throughout the firm Other responsibilities as needed Qualifications Skills & Competencies A self-starter and team player, able to accept direction, yet work independently Ability to synthesize complex information into a compelling narrative for media, or firm use Excellent prioritization, problem solving and time management skills Outstanding communication skills, both written and oral; strong writer who excels at turning complex information into easily understandable copy Flexibility and adaptability in a fast-paced work environment that works well under pressure Strong client-first work ethic Tech-Savvy problem solver who will have the ability to learn new programs or systems with ease, including using AI Highly organized A positive attitude, strong attention to detail and possesses excellent multi-tasking and organizational skills Education & Prior Experience Bachelor’s degree required Ideal candidate will have 5-8 years of professional experience managing PR for a law firm or professional services industry or as a business/legal journalist Track record of successful media placements designed to build thought leadership Writing portfolio that demonstrates experience translating complex topics into compelling copy Strong understanding of the news media and existing media relationships Well-versed in identifying PR risk issues and providing office/practice leaders with guidance and coaching to help make decisions Knowledge of AP Style, as well as rules of English grammar and style Adept at utilizing Cision or other PR Databases Experience in leveraging social media channels to achieve maximum exposure Technology High level of proficiency with Windows-based software and Microsoft Word, PowerPoint, Excel and Outlook required Knowledge and experience across all social media platforms, specifically Facebook, LinkedIn, Instagram, Twitter, and YouTube Proficiency with using AI for writing and research tasks GT is an EEO employer with an inclusive workplace committed to merit-based consideration and review without regard to an individual’s race, sex, or other protected characteristics and to the principles of non-discrimination on any protected basis. Global scale with street smarts With 51 locations, Greenberg Traurig's global network provides the platform clients need to operate in today's legal marketplace. Our team is recognized by rankings in current Chambers & Partners Guides in jurisdictions and practices around the world, based on thousands of interviews with practicing lawyers and clients. In addition, Greenberg Traurig is proud to have more lawyers listed in The Best Lawyers in America than any other law firm, a position we have held since 2008. Greenberg Traurig (GT) is committed to ensuring a safe and transparent recruitment process. Please be advised of the following: Official Job Listings: All legitimate job opportunities with GT are posted here on our official website. GT job advertisements found outside our verified accounts with LinkedIn, Glassdoor, and Indeed should be treated with caution. No Fees Required: GT will never ask for payment for work equipment or network access. Also, there are no application fees. We do not ask for bank information or any form of monetary or financial compensation during the recruitment process. All job offers will be preceded by an interview with our hiring team. Verified Communication Only: While all official communications will come from a GT email address associated with GT’s domain (e.g., @gtlaw.com), we recognize that it is easy to spoof such communications to make them look like they are coming from GT. Therefore: before responding to an email purportedly from GT, contact your GT Recruiting Contact by phone to verify that the email is valid. Also, please verify the GT office address on our website before attending an interview. We encourage all applicants to remain vigilant and exercise caution during the application process. If you encounter or suspect a fraudulent job posting or an individual falsely claiming to represent GT, please report it immediately to HRRecruit@gtlaw.com. Thank you for your diligence and for your interest in joining Greenberg Traurig. From our humble beginnings in 1967 in South Florida, our focus has never been changed: serve clients better. Learn More Engagement, Culture & Opportunity Since 1967, we’ve built our firm by welcoming attorneys and professionals from all backgrounds who share our drive and commitment to excellence. GT thrives on the passion and drive of our people, emphasizing merit, innovation, belonging, and collaboration first. This commitment has been at the center of our story since our founding and has been essential to our and our client’s success. Learn More We are thankful for the trust our clients place in us and we are proud of being recognized for the service we provide. Learn More If you need a reasonable accommodation as part of the employment selection process, please contact us by sending an email to hrrecruit@gtlaw.com. In your email please include a description of the specific accommodation you are requesting and a description of the position for which you are applying. If you have a disability that makes it difficult to express your interest in a job through our online application process, or if you require TTY/TDD assistance, please contact us to tell us about your needs.