Creative Director

Join Goodwin’s Global Operations Team, and make a real impact on a global scale. At Goodwin, we work with some of the world’s most successful and innovative investors, entrepreneurs and disruptors in the life sciences, private equity, real estate, technology and financial industries, and where they converge. As part of the Global Operations Team – all business professionals at the firm – you’ll collaborate with colleagues from varied backgrounds and experiences, fostering an environment where cross-functional learning, networking, and collaboration are at the core of what we do. Here, we’re not just supporting a law firm; we’re partnering with attorneys and clients to deliver cutting-edge solutions in high-stakes litigation and dispute resolution, world-class regulatory compliance and advisory services, and complex transactions. Our commitment to integrity, ingenuity, agility, and ambition drives us, and we’re proud to have been recognised as the “Best Business Team” by The American Lawyer. This is your opportunity to grow professionally in a dynamic, global environment, surrounded by forward-thinking peers. At Goodwin, we live our clients’ business. We are a firm of insiders relentlessly focused on understanding the pulse within six industries: healthcare, investment funds, life sciences, private equity, real estate, and technology. This means that we deliver unprecedented client value through a unique combination of industry knowledge, legal excellence, and business advisory expertise – all powered by our high-performance culture. As the Creative Director, you will own and oversee all aspects of Goodwin’s global creative function. You’ll develop a deep understanding of the firm’s brand, and work to elevate and evolve it on a consistent, ongoing basis. You’ll build and lead a best-in-class team to deliver compelling, differentiated, and high-impact creative solutions that elevate Goodwin’s brand and support its strategic priorities. What You Will Do: Creative and Brand Strategy Define and lead the firm’s global creative vision, ensuring alignment with brand and marketing strategy and business objectives Develop a deep understanding of the Goodwin brand and continuously elevate and evolve its expression across all channels Translate marketing goals into clear, compelling, and novel creative solutions Partner with senior stakeholders to shape and prioritize creative initiatives that support key firm priorities Own and maintain the firm’s brand guidelines for visual identity and voice and tone; continuously refine and evolve them to ensure they remain modern, differentiated, and impactful Creative Execution Oversee all creative design and copywriting projects and initiatives end-to-end from ideation through execution, with a relentless focus on the details that distinguish final outputs from “good enough” to exceptional Ensure consistency in visual identity, voice, and tone across all channels and formats spanning digital, print, motion/video, and