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Director, Business Development (Litigation Practices)

Morrison Foerster
San Francisco, California; Los Angeles, California; New York, New York
Overview At MoFo, we couldn’t write our own success story without yours. Ready to write your story? Join MoFo as DIRECTOR, BUSINESS DEVELOPMENT on our Marketing team! This role can be based in San Francisco, Los Angeles, New York or Washington, D.C. https://www.mofo.com/offices ABOUT THE ROLE Drive the growth of a high-performing litigation practice at a firm where strategy meets execution. As Director, Business Development, you’ll sit at the center of practice, department, and firmwide priorities—translating them into targeted initiatives that generate demand and elevate market presence. You’ll lead and inspire a dedicated BD team, setting clear goals, metrics, and priorities while bringing a sharp, experience-driven understanding of how clients select outside counsel. You’ll act as a strategic partner and thought leader, shaping sophisticated marketing approaches and collaborating closely with the communications team to secure meaningful media visibility, rankings, and directory placements. With a focus on precision and impact, you’ll ensure every initiative is delivered flawlessly, with data-driven insights and polished content. Above all, you’ll champion exceptional client service, ensuring every touchpoint reinforces the firm’s reputation for excellence. Partner with practice leaders and key stakeholders to set strategic goals, plans, and budgets that drive growth across litigation practices Guide attorneys and BD team members in developing clear, actionable business development plans aligned with firm priorities Advise litigation partners on sophisticated marketing and BD strategies grounded in deep industry and client insight Identify emerging legal and market trends to uncover new client opportunities and shape proactive BD responses Align litigation BD efforts with firmwide strategy in collaboration with senior marketing and business development leadership Lead high-impact, firmwide BD initiatives (e.g., client feedback programs, cross-team processes, internal tools) that enhance effectiveness and collaboration Drive targeted growth strategies, including client targeting, cross-selling, and client retention programs Elevate the firm’s litigation profile through campaigns, events, media opportunities, and top-tier rankings and directory submissions Oversee the development of compelling, high-quality marketing materials, pitches, and digital content tailored to win work Lead, mentor, and develop a high-performing BD team, fostering collaboration, accountability, and continuous growth ABOUT YOU Bachelor’s degree required; MBA or JD preferred 12+ years of professional services marketing experience, with prior law firm experience required Deep expertise in litigation practices, with hands-on experience supporting litigation groups Advanced knowledge of marketing and BD fundamentals, including competitive intelligence, market research, and pitch/RFP strategy Proven ability to lead and develop high-performing teams in a collaborative environmen
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